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General Information

Bio

(1926-2022) Author. Al Ries was born in Indianapolis, Indiana, and died in Atlanta, Georgia.

Full Name

Al Ries

Locations

Schenectady

Author's Timeline


1926

BIRTH

Alfred Paul Ries was born in Indianapolis, Indiana, on November 14, 1926.

1950

OTHER

Mr. Ries worked for General Electric in Schenectady, New York, in the 1950s.

1950

OTHER

Mr. Ries worked for Needham, Louis & Brorby and Marsteller in Manhattan, New York, in the 1950s.

1963

OTHER

Mr. Ries started the advertising firm, Ries Cappiello Colwell in Manhattan, New York, in 1963.

1979

OTHER

The firm of Ries Cappiello Colwell became Trout & Ries in 1979.

1981

LITWORK

Positioning: The Battle for Your Mind
McGraw-Hill Companies (November 1, 1980)
0070652635 / 978-0070652637
Nonfiction written with Jack Trout.

1986

LITWORK

Marketing Warfare
McGraw-Hill Book Company; 1ST edition (January 1, 1986)
007052730X / 978-0070527300
Nonfiction written with Jack Trout.

1989

LITWORK

Bottom-Up Marketing
McGraw-Hill; Spine Lean edition (January 1, 1989)
0070527334 / 978-0070527331
Nonfiction written with Jack Trout.

1990

LITWORK

Horse Sense: The Key to Success Is Finding a Horse to Ride
McGraw-Hill
0070527350 / 978-0070527355
Nonfiction written with Jack Trout.

1993

LITWORK

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
HarperCollins; 1st edition (January 1, 1993)
088730592X / 978-0887305924
Nonfiction written with Jack Trout.

1998

LITWORK

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand
Harperbusiness; 1st edition (January 1, 1998)
0887309372 / 978-0887309373
Nonfiction written with Laura Ries.

2000

LITWORK

11 Immutable Laws of Branding on the Net
Collins; First Edition, First Printing (June 1, 2000)
0060196211 / 978-0060196219
Nonfiction written with Laura Ries.

2004

LITWORK

The Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands
Harper Business; 1st edition (May 11, 2004)
0060570148 / 978-0060570149
Nonfiction written with Laura Ries.

2005

LITWORK

Focus: The Future of Your Company Depends On It
Harperbusiness; 1st edition (January 1, 1996)
0887307647 / 978-0887307645
Nonfiction.

2022

DEATH

Al Ries died at his home in Atlanta, Georgia, on October 7, 2022.

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